26 May IFS London Book Launch

A new logo and corporate identity produced by Adverset has been unveiled at a top London hotel.

IFS, an international tax planning company based in London, chose the launch of their new book ‘The Principles of International Tax Planning’ to introduce the new identity and branding which was designed, produced and implemented by Adverset.

The book is the first IFS publication to carry the new identity, the cover of which was also designed and printed by Adverset.

The branding will be ‘rolled out’ across a full range of stationery and literature along with a brand new website, which Adverset are also currently developing.